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Is Sears’ iPad app an example for other retailers to follow?
Sears drives commerce via the iPadWith more big-box retailers and department store chains such as Sears launching commerce-enabled applications for Apple’s iPad and other tablets, merchants must...
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Sears delivers physical goods ordered via mobile
Sears is selling a variety of products via mobileSears Holdings Corp. is letting consumers order groceries, pharmaceutical prescriptions and other products using their smartphones and pick them up at...
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AT&T first US carrier to launch location-based marketing service
Multiple brands and retailers have launched geofences and are distributing mobile coupons via ShopAlerts by AT&TAT&T has beaten its competitors to the punch by becoming the first wireless...
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Sears exec: Mobile is centerpiece of buy-online-pickup-in-store initiative
Sears' MyGofer2Go app is available for iPhone, Android and BlackBerrySears Holdings Corp. is letting consumers buy online and pickup in-store via various mobile platforms, a key element of its strategy...
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Webinar on March 31: How Sears and Kmart integrate mobile in a multichannel...
Please click here to register for this free webinar on Thursday, March 31 at 2 p.m. ETSears Holdings, parent to the Sears and Kmart department store brands, has been focused in recent years on helping...
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Sears exec: Multichannel mobile strategy key to influencing purchase intent
Please click here to access the archived webinarA Sears Holdings Corp. executive said that mobile is key to the Sears and Kmart brands’ overall marketing, commerce and customer service strategy.During...
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Sears makes out-of-home ads shoppable via QR codes
Sears and Kmart are using QR codes on out-of-home advertising to enable holiday shoppers on-the-go to purchase toys directly from their smartphones. Sears is calling the ads “mobile shopping walls,”...
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Kmart, Sears prep for holiday shopping with mobile POS, in-store tablet...
Kmart and Sears are arming store associates with both mobile point-of-sale devices and tablets to help prepare for the flood of in-store holiday shopping.Kmart and Sears are among several mass...
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Sears, Kmart fuel Cyber Monday sales with mobile at the forefront
Sears and Kmart are offering consumers a fully-integrated shopping experience for Cyber Monday with access to major deals via its mobile applications.Both companies have been investing in integrated...
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Sears, Kmart make last-minute shopping attempts via mobile
Sears and Kmart are targeting holiday shoppers through an ongoing effort that is meant as the final push to not only encourage last-minute sales, but also simplify the in-store, online and mobile...
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Kmart leverages mobile check-ins to support world’s largest bake sale
Kmart is giving Shop Your Way members a way to check-in via the loyalty program’s mobile application at an upcoming event in New York’s Grand Central Terminal to access special offers and content. As...
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Kmart takes SMS efforts up a notch with Passbook mobile coupons
Kmart ups its messaging efforts Kmart is relying on its SMS database to push out mobile coupons and offers to not only drive sales, but also to encourage application downloads that build a stronger...
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Kmart enhances on-the-go shopping with Pay in Store option
Kmart continues to enhance its mobile shopping experience Kmart is enhancing the on-the-go shopping experience by enabling mobile users to reserve items online via their smartphone and pay in-store....
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Kmart, Sears anticipate holidays with app updates and in-store deals
The Shop Your Way app Kmart and Sears are ramping up their Shop Your Way membership program with holiday-time deals and mobile application updates. The mobile innovations include a new feature in the...
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Sears pivots brand focus to membership with mobile as linchpin
The Sears Shop Your Way mobile app As Sears Holdings Corp. continues to shift its focus to being more of a membership-driven retailer, mobile is playing a key role in enhancing member engagements in...
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Kmart app gets points for rewards, but does not check out
A new app feature that Kmart is testing at a store in New York failed to live up to its self-checkout promise in one test by a reporter. A large sign at the entrance to the Astor Place Kmart in...
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Sears, Kmart continue to expand mobile-enabled store pick-up
For retail giants Sears and Kmart, mobile ordering and free store pick-up services have aimed to alleviate stress for its consumers, and the retailers are taking it a step further by making both chains...
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Sears’ app-supported vehicle pickup adds more options
Sears is expanding its Shop Your Way mobile application with more extensive features for its In-Vehicle Pickup option, including allowing customers to return and exchange items from their car. The new...
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Kmart fuels holiday sales with revamped mobile coupons, layaway features
Kmart is incorporating more commerce tools into its app Kmart is underscoring mobile’s role as a shopping companion by rolling out a slew of updated application features, including real-time push...
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Top 10 mobile coupon-enabled campaigns of 2015
Mobile coupons gained steam in 2015 As consumers increasingly turn to mobile for smart ways to save and shop, mobile coupons was one strategy that reigned supreme among retailers, quick service...
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